Interactive Voice Response (IVR) |
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Interactive Voice Response (IVR) surveys can be conducted alone, or used as a
powerful tool in conjunction with other research methodologies. IVR is a technology
that allows computers to recognize voice and keypad inputs. IVR has become
more and more popular due to the convenience and cost-effectiveness of automating
inbound and outbound call center processes historically handled by live agents.
Benefits
- Reduced costs
- Reduced data collection errors
- 24/7 Inbound/Outbound capabilities
- Survey administration automated
This is an excellent tool for sustained customer satisfaction polls.
The 24/7 capability gives the customer the opportunity to complete the
survey at their own convenience.It is also a great solution for projects
with limited budgets. IVR costs are a fraction of standard telephone
data collection costs.
Call or
Email us today to find out
how IVR can benefit your next research project.
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